Unexpected Products from Famous Brands

Unexpected Products from Famous Brands

Russian designer Ilya Kalimulin created a series of images representing entirely unexpected products by popular brands. What if Lipton made cigarettes or Google made simple games? SEE ALSO: The Greatest Brandversations It’s a bit weird looking at them, thinking what if these we real. An interesting and amusing take on brands, their visualizations and (their) Read more

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The Social Insecurity and its Influence in Packaging Creations

Those guys look suspicious! Beware they can attack you! Danger! Call the police! Run! Look! Don’t stop! The sense of insecurity lights up the human defense mechanism, influencing the way of perceiving reality and how we act. The sensation of fear and risk produce habit changes, emotional confusion and short time perceptions. This way of Read more

Australia Debrands Cigarette Packaging, Makes Disturbing Visuals Mandatory

Australia Debrands Cigarette Packaging, Makes Disturbing Visuals Mandatory

Australia has officially passed a new law making it mandatory to sell cigarettes in identical brown packaging. The branding is reduced to just the standard font and color at bottom of the box, while most of the free space is take up by images of cigarette induced diseases and other highly unpleasant visuals meant to Read more

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Sleever Demonstrates Its Potential at The 2012 Pentawards

Sleever International, a company known for the decoration of luxury goods has showcased their expertise in crafting bottle-friendly sleeves during this year’s Pentawards awards ceremony. Designed by Sylvian Hanz, the set reflects the theme of night in order to accentuate the company’s specific work. Photo: Sleever The set area which is filled with six colonnades Read more

Campbell's Soup - Pop Art Icon Refreshed

Campbell’s Soup – Pop Art Icon Refreshed

The good ol’ canned soups from Campbell’s, iconized in the sixties by Andy Warhol, still remains a legend. Yet, the legendary tin can is about to get freshened up a little bit, as the pop artist’s famous screen prints of the can celebrate their 50th anniversary. Four different cans featuring Warhol-style colored labels and quotes Read more

Coca-Cola Zero Supporting New James Bond Movie - Limited Edition Packaging Revealed

Coca-Cola Zero Supporting New James Bond Movie – Limited Edition Packaging Revealed

Coca-Cola is about to initiate a major campaign supporting the upcoming James Bond “Skyfall” movie, under the tagline “Unlock The 007 In You”. The details of the campaign are yet to be released, but it is assumed that it will include print, social media and TV advertising. The cooperation between Coca-Cola and the James Bond Read more

Sugarpova - Maria Sharapova's Unique Candy Brand

Sugarpova: Maria Sharapova’s Unique Candy Brand

25-year old tennis champion Maria Sharapova unveiled her very own brand of candy – Sugarpova. “I wanted to own something – something 100% me. Where I make all the final decisions; here I’m involved from start to finish; where I was bringing in my own people I want to work with and investing my own money. I Read more

BrandOpus Designs New Packaging for Willie’s Cacao

BrandOpus Designs New Packaging for Willie’s Cacao

BrandOpus has designed the packaging for a collection of gifting NPD from Willie’s Cacao. Wonders of the World and Black Pearls are the latest product innovations from the brand currently rolling out onto the shelves of Selfridges. Black Pearls and Wonders of the World are the first foray into gifting for the brand, which came Read more

Killing the brand, saving the consumer

Killing the Brand, Saving the Consumer?

This seems to be the strategy of the UK Government, as the Health Secretary Andrew Lansley said they want to reduce by 50% the number of smokers in the UK, in ten years. This is an actualization of the “war” on tobacco that started five or six years ago, when smoking was banned from public Read more

Limited Edition Dom Perignon Bottle By David Lynch

David Lynch Designs Limited Edition Dom Perignon Bottle

The legendary filmmaker David Lynch has designed limited edition bottles of the Dom Perignon 2003 and Rosé 2000. The new bottle is called “Power of Creation”, which I think suits this collaboration quite nicely: “The power of creation is a sixth sense: the instinct of psychic, the intuition of a scout, the inspiration of a visionary, the Read more

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