Old Navy Spring 2014 Commercial

Client: Old Navy Agency: Chandelier Creative Read more

When Social Media Impacts Enormous Projects

When Social Media Impacts Enormous Projects

It has been established, for a while now, that traditional and digital must co-exist in a marketing strategy of any serious brand. The industry has come to a point (not so recently) where traditional media is a jump-start for a two-way communication between a brand and its consumer, guiding the consumer to online content. But Read more


Gap Bringing In Creative Talents From Nike And Uniqlo

Gap Inc. has always been committed to recruiting top creative talents in the business, and to follow that tradition, they announced that Jill Stanton is about to take the role of the creative director of Old Navy (Gap Inc. subsidiary), and Liz Meltzer the role of Senior Vice President of Gap International merchandising. Glenn Murphy, Read more

Old Navy's Techno World - Branding Magazine

Old Navy Expands Techno World Collection

As part of Old Navy’s incredible holiday assortment, the brand rooted in family, fashion, value and fun, announced Techno World, a new collection featuring clothing and accessories with built-in technology as well as a wide range of technological gadgets. All priced to please any budget-conscious shopper, Old Navy’s Techno World items appeal to gadget geeks Read more


Old Navy’s Funnovations Inc.

Well known American clothing brand, Old Navy, came up with the fresh marketing concept called Funnovations Inc. The idea is to connect American and Canadian market with the secret sources of fun that this company offers, under a pretty simple slogan: “Come fun, Come all”. According to the press-release, it will demonstrate all the “fun” Read more