Burberry Opens Chicago Flagship and Celebrates The Trench Coat

Burberry Opens Chicago Flagship and Celebrates The Trench Coat

One of the most famous British fashion houses, Burberry, opened its second largest store in North America, in Chicago, on November 29th. Even though the Chicago flagship isn’t quite on the scale of their newly relaunched one in London, it has been a memorable experience for the Chicagoans. Five stories tall store’s opening was celebrated Read more


Experience Digital Weather With Burberry’s ‘World Live’

The only bright side of bad weather is that you can wear your trench coats, and no one knows that better then Burberry. Celebrating the opening of the first Burberry store in Taipei, Taiwan, the brand literally showed us its adaptation of weather conditions by creating interactive and digital weather in a multi-sensory atmosphere. The Read more

Red Bull’s Biggest Guerrilla Project Ever

Red Bull Airdrop – Landed!

The Red Bull Airdrop project was successful, giving wings to students by airdropping their product worldwide, in 55 countries and 6 different continents, completing its biggest guerrilla project ever, all in one day. Check out the video below and for more info, click here. Read more

Early Sneak Peak At Red Bull's Biggest Guerrilla Project Ever

Take a Look at Red Bull’s Biggest Guerrilla Project Ever

Red Bull is preparing the biggest guerrilla project it has ever made. What will it be and when it will happen is unknown, but for starters we know that it’s called Red Bull Air Drop, that it obviously involves a bunch of helicopters and that it will happen at 437 universities, on 6 different continents Read more

Heineken Future Bottle

Heineken Bottle Of The Future: WINNERS

Heineken’s 140th anniversary Limited Edition Design Challenge has its winners – Rodolfo Kusulas, an industrial design student and Lee Dunford, a freelance designer. The winners connected through more than 9,000 miles from Mexico to Australia. They were amongst six finalists that were given the chance to perfect their design and present it to the judging Read more

Heineken Reveals Shortlist For Bottle Of The Future Design Challenge

Heineken Reveals a Shortlist for its Limited Edition Design Challenge (Updated)

To mark its forthcoming 140th anniversary, Heineken has been challenging creative talent from around the world to connect through social media and design its next Limited Edition bottle, Celebrating the power of design through social connectivity, and show how people will connect in the future (more info here). Budding designers paired up via Facebook to design each side of the Read more


The Marketing Kingdom

Taking place in Croatia on 1 – 2 March 2012, The Marketing Kingdom is a highly-anticipated marketing event that gathers the most influential brand and marketing executives from all around Europe. The event held in Hypo Expo XXI Congress Center in Zagreb will feature prominent speakers from global brands such as Facebook, LEGO, Yahoo!, Puma, Read more


Apple Focuses On Publishing & eBooks In A January Event

As Apple earlier said to be planning a special event in New York for the end of this month, it was not considered to be iPad3 nor Apple iTV, but more of a ‘media related concept’. The event will be focused on publishing the new iBookstore. However, the main focus on this event will be Read more


Virgin’s Secret Event

The UK based Virgin company is preparing a special and secret event. Very little information is available: It will be held in Central London at an outdoor location, early in January next year and if you like you’re welcome to be a guest. The request is to be over 18 and tweet, blog, take photos Read more

Atmosphere 2011 - Branding Magazine

Atmosphere 2011

Last month 350 CIOs and thousands of live stream viewers joined Google for Atmosphere 2011, its annual cloud event. Leading companies from around the world came to explore how businesses are using the web to drive collaboration, innovation and growth in their organizations. This year’s speakers included a best-selling author, award-winning computer scientists, Google executives and Read more