Barbie Featured

“See What Happens When You Play With Barbie”

Mattel has introduced the “See What Happens When You Play with Barbie” campaign, in order to celebrate the style icon and her role in delivering a never-ending series of outfits for girls to explore. Beginning this month new commercial spots, directed by Floria Sigismondi, will take little girls into a pink, fluffy cloud world, fulfilling Read more


James Bond Extends Partnership With Heineken

It’s not a shaken martini, it’s Heineken! After the 15 years of collaboration, Heineken has decided to extend its partnership with the James Bond franchise and support the launch of its new movie Skyfall. This 23rd film in the James Bond series (6th supported by Heineken) will be introduced by the innovative global marketing campaign Read more


Cadbury Is Taking You To Joyville

In collaboration with the agency Fallon London, Cadbury has made a new, funny as always campaign worth £6 million in order to promote the new Dairy Milk Bubbly by introducing Joyville, an imaginary land where chocolate is made. During the ad you can see Joyville’s hardworking laborers popping out from hidden places in order to deliver Read more


Old Spice Invader Ads

The second phase of new Old Spice ads with Terry Crews has begun! /dramatic music/ The “Smell Is Power” campaign supports the line of Old Spice Red Zone scents, promoted by none other than former NFL Star Terry Crews. The first phase of the campaign featured a 15 second spot, or should I say a super-powerful explosion-scented Read more


AXE: Unleash The Chaos

The cosmetics brand AXE is pretty much busy these days with its latest campaign Unleash the chaos. After releasing a commercial with the same title,  the follow-up is a print ad with the same task of promoting the New Axe Anarchy for him + for her. It seems that girls and boys are going to Read more


Nike #makeitcount London Exhibition

Preparing for the 2012 Olympic Games, Nike is working on its #MakeItCount campaign by hosting a photo exhibition. It is held in Nike 1948 London space by presenting the work of photographer Adam Hinton. The exhibition consists of U.K. athletes’ portraits, from footballer Rio Ferdinand, cyclist Mark Cavendish to the long distance runner Paula Radcliffe. Every portrait Read more


Nike #makeitcount Product Is Coming!

Welcome to the Nike+ 2012.  Remember to #makeitcount! This year Nike brand is working on its new #makeitcount campaign as a Twitter project which should be launched today (19 Jan, 2012). As part of the promotion, Nike has presented its latest video which announces the release of a brand new ‘revolutionary’ product. This project is ‘designed Read more

Manchester City Condom Campaign

Manchester City Council Rolls Out Condom Campaign

Say hello to another silly and fun safe sex campaign, but this time not from MTV, but from Manchester City Council (done by M.Four (in-house agency)). It features funky illustrations of everyday stuff combined in a rather interesting manner. The posters promote the Any Plans Tonight website, which acts as a guide to contraception and sexual Read more

OldSpice Featured

Old Spice “Smell Is Power”

Old Spice has launched a new campaign to promote their line of Old Spice Red Zone body sprays. The campaign is dubbed “Smell is Power” and introduces a new body spray scent Danger Zone aka “the scent of courage”. Terry Crews, the former NFL star returns to advertise Old Spice once again, showing us how this new scent Read more


Wanna Go To the Alps With Evian? Be A Londoner

Fresh air. Alps. Evian. If you are Evian’s consumer and you are currently in London, then you have a chance to go to the Alps with popular vitamin water. The campaign starts on London’s South Bank.  You as a loyal fan, can apply for a 45-minute slot and ride of your life in a specially Read more