Airbnb has enlisted TBWA Worldwide to initiate the company’s most ambitious TV and digital campaign yet. The project was sparked by an increased number of users and listings all over the world during the past few years. Airbnb, founded in 2008 in San Francisco, California, is a digital accommodation marketplace for people who wish to rent
Thunderhead, a cloud-based software platform stationed in the U.K, introduced one of the most bizarre and hilarious software ads. Aimed at showcasing the company’s customer service capabilities, the advert is developed by AMV BBDO and is directed towards chief marketing officers. Paul Brazier, chief executive of AMV BBDO, called the Thunderhead service “ingenious and intuitive,
Arla introduced Icelandic yogurt Skyr to Europeans in a cute and inspirational video ad made by W+K London. This 90-second charming tale was directed by Dougal Wilson and it features a young and brave Icelandic messenger who lives in a small town and serves his people. “The Messenger” is about the town that had only
Vermont based ice cream company Ben & Jerry’s has decided to launch a new product in partnership with Colorado’s New Belgium Brewing called the Salted Caramel Brownie Brown Ale. That’s right. Everyone’s favorite ice cream company is making a new business move by launching an ice cream infused craft beer. Most people will consider this as a
Instead of fitting into the popular, yet ineffective, greenwashing habit that supermarket giants create when they’re trying to use ecology as a way of attracting customers, two German women, who founded a supermarket in Berlin in September 2014, have a more efficient idea. “Precycling” is a new ecological trend created around the idea of ditching
United Colours of Britain – Operation Black Vote Creates a Bold Campaign to Encourage Minority Votes
In light of the forthcoming general election in the United Kingdom, Saatchi & Saatchi conducted a very daring project for Operation Black Vote. The campaign has been orchestrated to raise the consciousness of Britain’s ethnic minorities regarding their democratic position in the UK. The star of the hit series Homeland and the first Black British
Geometry Global, a large multi-practice marketing agency, has launched an interesting campaign with their Romanian division Geometry Global Bucharest and Elefant, a Romanian online bookstore. The campaign revolves around the idea of scanning a tree with their app in order to receive a free ebook from Elefant. With the core message of “Read a Tree.
Next time you want to make a grand gesture, maybe you should ask Hyundai to help you. A daughter wanted to send a message to her father up in space, so Hyundai created the largest tire track image, officially recognized by the Guinness World Record, that could be seen from space. Hefty doesn’t neglect the fact that Moms get
A “spoiled” presidential announcement and the logo, ripped apart by the Internet community – Hillary Clinton’s 2016 campaign seems to be stumbling right from the get-go. “Everyday Americans need a champion. I want to be that champion,” said Clinton on Sunday afternoon on Twitter announcing her bid for presidency, but the anticipation was over before that.