Gekko is a highly effective award winning field marketing group providing imaginative and results-driven solutions to the leisure & technology sector throughout the UK and Ireland. Daniel formed Gekko in April 2002 and ten years on, it has grown to become the UK’s leading field marketing agency within the technology sector. While FMCG has been the traditional domain of the field marketing players through in-store sampling campaigns, Daniel has carved out an impressive niche in a sector typified by high-end, big ticket consumer electronics goods with clients including Acer, Samsung, Toshiba, Epson, John Lewis and Freeview. Daniel is a regular industry commentator in his capacity both as an entrepreneur and a brand expert, and is a keen champion of the campaign to save British High Street.
October 10, 2013Celeb Ambassadors: Finding a Match Made in Heaven
September 20, 2013Who Can Save Our Faltering High Streets? Why Not the Mega-Brands?