Amy Shea | Branding Magazine
Amy Shea

Author

images
  • 2 posts
Amy Shea’s unique background in brand communications encompasses both creative development and brand research. Her expertise in the category of branded entertainment is similarly extensive. Her early work with Pioneer producing branded programming, helped create and define the branded entertainment category. On the research side she has lectured globally on her published study of the BMW films—considered by many to be the gold standard of branded entertainment.
The Intersection of Digital and Brand

June 14, 2012

The Intersection of Digital and Brand
, ,
Fifty Ways to Leave Your Digital

March 26, 2012

Fifty Ways to Leave Your Digital
,