Marketing Agency Shares Holiday Cocktails Instead of Greeting Cards

Instead of sending out greeting cards, agency Critical Mass shares non other then a holiday cocktail, to celebrate and thank everyone for a great year.

Not only did they make a video of ho to make their signature celebratory cocktail, but a beautiful website as well, explaining its origins and ingredients.

SEE ALSO: Diageo Breaks Down Cocktails Into Blocks in Limited Edition Prints

They say that from the late nights to the jubilation of finding the perfect idea, there’s nothing like the feeling of a pitch: “But once the deadlines have somehow been met and the adrenaline has faded, a warm, unfocused and generally fuzzy feeling takes its place. It doesn’t have a project code but it does have a name: we call it Pitch Fuzz.”

And they liked that feeling so much, they’ve decided to put it in a glass.

Original, fun and distinctive, Pitch Fuzz is certainly a creative way to start the holidays. And a very cool way of sending seasons greetings, I might ad.

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