Interview With Björn Kusoffsky, Founder of SDL

At this year’s Packtivity conference, Branding Magazine got the exclusive opportunity to have a chat with Björn Kusoffsky, Founder of SDL (Stockholm Design Lab), one of the finest design agencies in Sweden. Björn spoke about the beginnings of SDL and discussed the philosophy that stands behind the agency, as well as relationships with big brands such as Absolut and IKEA.

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