Doug Pitt Goes on “Cele-bro-ty” Tour, Reaches Celebrity Status by Dorian Cioban
- September 6, 2012
As a follow-up to the “Fair Go Bro” campaign launched in the beginning of July this year, Virgin Mobile Australia has sponsored a high-profile media tour called “Cele-bro-ty tour” featuring none other than Brad Pitt’s brother, Doug Pitt. While the campaign reaches new heights and Doug gets more popular every day, by visiting Australia he cements his celebrity status:
The “Fair Go Bro” campaign lasts until October, so it will be interesting to see its further development given the fact that it is unsual, witty and somewhat random.
BY Dorian Cioban
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