A new Skittles “Liar Liar” TV spot, created by advertising agency DDB Chicago recently premiered and it seems like there’s nothing new that can surprise after the independent Skittles Newlyweds commercial. We are used to Skittles’ official and weird advertising, but this time we’re compassionate to the poor kid from the video. The first time I saw this video I thought about the poor Pinocchio with a modern Skittles twist, but I guess that the version with a rainbow nose would be even more disgusting. It seems that Skittles has gone one step forward and become a bit meaner, but I have to admit it’s still hilarious. I suppose that this time Skittles is ‘jelly’ like never before and that mean mom and friends have deserved it:
Welcome to the new Branding Magazine!
Just so you know, we’ve upgraded more than our look.
It’s still us in here. Same great contributors. Same four corners of the world. Same element of surprise.
What’s new? We’re sleeker, more focused, and fully dedicated to high-quality thought leadership.
And, for those who already miss our more visual and design-centric content, stay tuned for a new home just for you!