While waiting for Marvel’s latest achievement called “The Avengers”, their official sponsor, Dr Pepper has presented a new campaign announcing the movie with a special can design. This legendary comic book series, published in 1963, will make a comeback big style.
In partnership with Marvel Studios, a new range of eight limited edition cans inspired by The Avengers superhero team: Iron Man, Loki, Hulk, Hawkeye, Captain America, Thor, Nick Fury and Black Widow will be featured. I’m not thrilled very much with the can design – it looks too much fictional and conspicuous.
Photo: Dr Pepper
This is the third collaboration between Marvel and Dr Pepper, who was the official sponsor for Iron Man 2 and Thor. Comics fans will be able to make their Dr Pepper collections in April, following the movie’s UK premiere on April 26 and in US on May 4th.