• February 6, 2012

2012 Super Bowl Brand Ads Roundup

With just one left day before the big game, Branding Magazine has decided to do a roundup all the TV commercials that have aired or will air during this year’s Super Bowl… Read Full Story

Healthy Is The New Beautiful: Pantene Supports The 2012 Olympic Games

Pantene, one of world’s leading haircare brands, has launched an exciting new campaign by introducing the world’s 11 most successful female athletes as new health and beauty ambassadors… Read Full Story

Famous Brand Logos Analyzed By A 5-Year-Old

Here’s a new idea – why not test your logo on kids? Honestly, they are the ones who actually see things absolutely clear for what they are… Read Full Story

Old Spice Invader Ads

The second phase of new Old Spice ads with Terry Crews has begun! /dramatic music/ Read Full Story

Facebook Officially Hires A Former Apple Marketing Director

It has been rumored, and later confirmed (by a Facebook spokesperson) that Rebecca Van Dyck, a former Apple’s worldwide marketing communications and advertising director… Read Full Story

ABSOLUT Unique Sound of India

ABSOLUT, as part of its ABSOLUT BLANK campaign, rolled out a bit of an experimental project that should portray the quintessential Indian sounds through ABSOLUT bottles… Read Full Story

AXE: Unleash The Chaos

The cosmetics brand AXE is pretty much busy these days with its latest campaign Unleash the chaos. After releasing a commercial with the same title… Read Full Story

Blow Away Your Competition By Replacing Your Old CRM Program With The New CRRM Model

Do you have a robust CRM program in-place, but you feel you are still missing the mark in terms of delivering what your customers really want & need?… Read Full Story

Controversial Madrid 2020 Olympic Games Logo

Did making awful logos for the Olympic Games become a tradition? Yesterday, Madrid launched the logo for its bid to host the 2020 Olympics and Paralympics… Read Full Story

Louis Vuitton’s 14th Maison At Roma Etoile

The fashion brand Louis Vuitton has opened the doors of its first Italian Maison. This was a huge project that required renovating the Spazio Etoile… Read Full Story

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As an independent online daily brand journal, Branding Magazine represents an insightful source of news and opinions from the industry. A dedicated team of writers strives to keep its readers up-to-date with the biggest and freshest news about global brands, while concentrating on successful brand strategies, corporate and brand identity work, brand development and brand evolution.