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Famous Brand Logos Analyzed By A 5-Year-Old

January 31, 2012 - Print PDF

Here’s a new idea – why not test your logo on kids? Honestly, they are the ones who actually see things absolutely clear for what they are. Beneath is a video where a 5-year-old analyses famous logos, from which we could actually really learn something. A logo is nothing more then complexity gone simple to the max – a combination of metaphorical and symbolical colors and shapes that subconsciously or consciously send us a message. Let’s see what messages gets this adorabel 5-year-old from them:

The most interesting part for me (except the adorable cheetah,cheetah,cheetah! bit) was the logo for Panera Bread – the girl said that it’s a coffee logo, even though the picture doesn’t consist of anything directly related to coffee. I’ve checked it out and – what do you know – Panera Bread is a bakery-cafe.

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Article Author: Katrina Radić

Katrina is a very creative, extremely ambitious, self motivated, Arctic Monkeys loving dreamer at heart. She is studying print media design, and she’s always analyzing and keeping up with the latest news in art, design, film, advertising and culture in general. Extremely interested in marketing, advertising and branding, delivering to you the most interesting, creative and fresh news in the industry.

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