Just when the holiday shopping mania has started, fashion brand Banana Republic has opened its first flagship store in France, on the famous shopping boulevard, Champs Elysees Avenue in Paris. It’s a San Francisco-based chain, part of Gap Inc, that’s spreading throughout Europe. Last year they have opened first European retailer in Milan and earlier this year Banana Republic store in Moscow. Banana Republic is available online to European customers through the dedicated e-commerce site www.bananarepublic.eu in 21 countries. Today Banana Republic owns around 600 stores throughout North America, Europe, Asia and the Middle East.
Champs Elysees, Paris store is a two floor space that encompasses 1,482 feet. It’s a luxury space that’s a combination of contemporary and traditional elements. Interior is decorated with contemporary white and black diamond marble floors combined with limestone. It’s all about elegance and an old era style, with sweeping marble feature staircase and Charles Edwards’s crystal chandeliers.
Stephen Sunnucks, president, International, Gap Inc. said: “We are thrilled to open our first Banana Republic store in France – a brand-building flagship in Paris – and reach yet another important milestone for our international growth strategy. With a growing base of loyal customers across Europe, both in our stores and online, we’re confident that shoppers in Paris will have a strong appetite for Banana Republic’s proposition of affordable luxury, as we open at this special time in the lead up to the holiday shopping period.”