For the real lovers of wine, Between Five Bells, an Australian wine, had begun to use infographic about their wine-making process as labels on its bottles. The first has just been unveiled and you can see that it is very interesting when you see the real process of making wine, and what sort of grapes had been used in making it, even vineyards’ vintage conditions,the heat of the ferments, the time on skins and the ripeness of the grapes.

“If you take the 2010 Red label, you will see the central image as something alluring and interesting,” BFB owner David Fesq writes. “This is actually all the data of the various grape varieties as they entered the winery and went through primary fermentation. These are all things I find interesting, and even for a casual drinker, with a little research, they can tell you a lot about the flavours to expect.”

He also added: “The labels on these wines should tell you something about the wine inside, be honest about it, and maybe even inspire a bit of wine research.”

So, with this type of labels, you can be smart in laic company when you drink wine.

The label was designed by Nicholas Feltron. And he needs to finish work for all the other bottles, because that the company’s plan.

Feltron said that the labels on these wines should tell you something about the wine inside, be honest about it, and maybe even help inspire a bit of wine research.

As wine itself it is — always different and surprising — no two bottles or labels will be the same.