Since the beginning of Nike itself, the Nike “Swoosh” logo and the overall Nike brand is represented as something to push forward, to test your limits and bring out the maximum potential in you. Nike’s “Just Do It” advertising campaign is probably one of the most memorable and longest lasting campaigns since the 80’s.
Now, you may be wondering how can a professional designer, in a way, update the Nike brand to be even more modern but yet to retain the original appeal that the original Nike had?
The answer is simple, check out Jordan Metcalf’s works for Nike:
- 188 posts